Hyderabad : What’s The Matter, Friend? (WTMF), India’s first AI Bestie and culturally fluent emotional
support AI chatbot, is gearing up to launch its much-anticipated beta
version next week.
Built as more than just another mental health chatbot, WTMF is
positioned as a conversational AI app designed to listen, understand,
and respond with empathy. Unlike generic chatbots, WTMF is an AI chatbot
with emotions, offering a safe, private space for people to vent, rant,
journal, track moods, or simply talk to someone who understands.
The beta will roll out with chat functionality, while additional
features like AI journaling, mood tracking, and voice calling
with your AI companion are set to launch by the end of September.
Speaking about the upcoming release, the founders said WTMF was born out
of a simple but powerful insight: India needed a mental wellness app built for its culture, language, and emotional nuances. “We’re not
building another tool for productivity or another deep learning AI chatbot
that spits out facts. WTMF is about emotional presence. It’s an AI for
emotional support that actually listens,” they said.
A New Kind of Emotional AI
App
Unlike traditional mental health apps in India, WTMF bridges the
gap between loneliness and connection. The platform uses chatbot
conversational AI and deep learning to create an AI companion for
emotional support that feels less like a bot and more like a best friend.
Key features coming to users include:
- Emotional
support chat that feels natural and empathetic. - Mood
tracking with simple visuals to help users
understand emotional patterns. - AI
journaling that encourages reflection without
pressure. - Voice
calling with AI for those moments when typing just feels
too heavy.
Why WTMF Stands Out
In a growing market of emotional support chatbots and mental wellness apps, WTMF’s unique proposition lies in its
cultural fluency. It understands Hinglish, common Indian emotional phrases like
“uff yaar” and “mood off hai”, and is being trained to expand
into regional languages.
By blending AI emotional support with privacy-first design, WTMF
aims to redefine how Indians experience digital companionship. It’s not just
the best AI friend app—it’s an emotional AI app built to feel
real.
Beta Launch and Beyond
The beta launch of WTMF is scheduled for next week, opening
access to early users who want to experience India’s first AI companion
emotional support platform. By September-end, journaling, mood tracking,
and voice calls will make WTMF a complete mental health chatbot
ecosystem.
With a focus on AI emotional intelligence and human-like empathy,
WTMF is poised to be one of the most talked-about launches in the emotional support AI space this year.